Free AI Digital Growth Audit

PRIYAN Digital Growth Score™

Twenty-four short questions across six areas. Most people finish in about five minutes, and every business is scored exactly the same way.

Step 1 of 9

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Step 1 of 9

About your business

So the audit talks about your business rather than a generic one.

Business name *

Your name *

WhatsApp number * We send your report link here. Nothing else.

Email optional Useful if you would rather receive the report by email too.

Business category *

City * Local visibility depends on where you actually trade.

Your main goal right now * This changes the order of your recommendations, never your score.

Where you are online — all optional

Website

Google Business Profile

Instagram

Facebook

Step 2 of 9

Your Website

How well your website works as a shop window and an enquiry route.

Do you currently have a business website?

Yes, active and regularly maintained Yes, active but rarely updated Yes, but needs significant improvement Website exists but is not currently usable No website

How clearly does your website explain what you offer and who you serve?

Very clear within a few seconds Mostly clear Somewhat clear Difficult to understand No website / cannot assess

Can a visitor easily contact or enquire with you from the website?

Multiple clear options: WhatsApp, call, form One prominent enquiry option Contact details available but not prominent Difficult to find a contact option No website / no enquiry route

How strong is the website's trust-building content?

Think testimonials, reviews, portfolio, credentials, FAQs, business information, photos and proof of work.

Strong and clearly visible Good but could be improved Some trust elements Very limited None / no website

Step 3 of 9

Google Presence

How you show up when someone searches for a business like yours nearby.

Do you have a Google Business Profile?

Yes, verified and actively maintained Yes, verified but rarely maintained Yes, but incomplete / not optimised Profile exists but status is uncertain No

Approximately how many Google reviews does your business have?

100+ 50–99 20–49 1–19 0 Not sure

How actively do you manage your Google reviews?

We regularly request, monitor and respond to reviews We respond to most reviews We respond occasionally Rarely / never We have no reviews

How complete and up-to-date is your Google Business Profile?

Consider category, description, phone, hours, services or products, photos and updates.

Complete and regularly updated Mostly complete Partially complete Very incomplete No profile

Step 4 of 9

Social Presence

Whether your social accounts build familiarity and start conversations.

How actively does your business maintain its social media presence?

2+ relevant platforms actively maintained 1 relevant platform actively maintained Profiles exist but are inconsistent Profiles exist but are largely inactive No relevant social presence

How consistently does your business publish useful content?

3+ times per week 1–2 times per week 2–3 times per month Occasionally Almost never

How well does your social content communicate your brand and services?

Consistent, professional and clearly positioned Generally consistent Mixed / inconsistent Mostly promotional or unclear No active content

Does social media contribute to enquiries or customer conversations?

Regularly generates enquiries Generates occasional enquiries Some engagement but few enquiries Little or no measurable response No social presence

Step 5 of 9

Online Visibility

Whether the right people can actually find you when they go looking.

How easily do customers find your business when searching online?

We regularly appear prominently We usually appear somewhere relevant Sometimes Rarely Almost never / not sure

Does your website or content target the services, products or locations customers search for?

Clearly and systematically For most important services / locations For some Very little No website or content strategy

How strong is your local visibility?

Strong presence across Google, search and local channels Good presence with some gaps Moderate Weak No local visibility strategy

Do you actively monitor where your business is being found online?

Yes, regularly Occasionally Rarely No Not sure

Step 6 of 9

Lead Generation

How an interested person gets in touch, and what happens next.

How can potential customers contact you?

Select every channel you offer.

WhatsApp Phone Website form Email Instagram / Facebook Other

If you offer none of these, leave them all unticked and continue.

Which of these do you actively monitor?

Actively monitored means someone reliably sees and replies to messages there.

WhatsApp Phone Website form Email Instagram / Facebook Other

An unwatched channel scores nothing here, because a customer who messages it never hears back.

Do you have a clear call-to-action asking visitors to enquire?

Clear call-to-action across important customer touchpoints Clear in most places Exists but is inconsistent Weak or generic No call-to-action

How quickly does your business normally respond to new enquiries?

Within minutes / very quickly Within a few hours Same day Next day or later No defined response process

Do you have a structured process for following up with leads?

Yes, a systematic follow-up process Mostly systematic Manual / inconsistent Rarely follow up No follow-up process

Step 7 of 9

Conversion Readiness

Whether an interested person has enough to choose you, and knows what to do.

How clearly do you communicate why customers should choose you?

Strong, specific and easy to understand Clear but could be stronger Some differentiation Generic messaging Not clearly communicated

Do you show proof that customers can trust your business?

Reviews, testimonials, portfolio, case studies, credentials and real business evidence.

Strong proof prominently displayed Good proof available Some proof Very limited proof None

How easy is it for a prospect to understand the next step?

Very clear and frictionless Mostly clear Somewhat clear Confusing No defined next step

Do you track what happens after someone enquires?

Yes, we consistently track source, status and outcome Basic tracking Manual / inconsistent Very little tracking No tracking

Step 8 of 9

Growth & Automation

This part does not affect your score. It helps us spot where time is going.

These answers do not affect your Digital Growth Score.

Which activities take too much repetitive time?

Select any that apply.

Answering repetitive customer questions WhatsApp follow-ups Lead follow-ups Social media posting Creating marketing content Preparing quotations Sending reminders Data entry Reports / spreadsheets Appointment handling Customer feedback / reviews Other

Which area would you most like to improve?

More enquiries More sales Better visibility Better website Better social media Better Google presence Faster customer response Less repetitive work Better reporting Not sure

Step 9 of 9

Review & submit

A last look before we score it. You can go back and change any answer.

Your information is used to prepare your audit and contact you about the audit or related PRIYAN services.

We do not sell or share your details. See our Privacy Policy. Assessment based primarily on information provided by the business.

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Stuck on a question? Give the closest honest answer — the score is a starting point, not a verdict. Would rather talk? Message us on WhatsApp.